Reinventing Excuses

Uncensored Parody of Pandemic Politics

This submission, a nominated finalist for the Drums Chip Shop Awards, defied conventions, shining a light on the Tory Party's pandemic rule breaches. The project showcased a clever parody for Laithwaites Wine, brilliantly repurposing the Tories' justifications for their actions.

Turning their excuses into a tongue-in-cheek, thought-provoking ad, the goal was to use creativity to spark conversations about this pressing issue. The Drums Chip Shop Awards provided the ideal stage for pushing boundaries and igniting discussions through unfiltered creativity.

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Sitecore – Thought Leadership